WHERE: THE MARINE VILLAGE, SANCTUARY COVE
WHEN: THURSDAY 25 – SUNDAY 28 MAY, 2017 I 9AM – 5PM
The Sanctuary Cove International Boat Show is the southern hemisphere’s premier marine event featuring world class marine displays within a contemporary and vibrant village atmosphere.
A unique destination, Sanctuary Cove’s restaurants and bars overflow during the 4 days providing a carnival backdrop to an industry showpiece. SCIBS has a reputation for attracting an affluent, qualified & knowledgeable audience looking to research and make informed purchase decisions across a range of marine industry segments.
Each year upwards of 40,000 visitors attend the show immersing themselves in the 300 marine and luxury marques on display. Showcased in spectacular style at the world-famous Sanctuary Cove Resort on Queensland’s Gold Coast, 2017 will mark the 29th edition of what has become an industry standard bearer.
Below is a selection of images from the 2016 Sanctuary Cove International Boat Show.
Media and Exhibitors wishing to utilise any of these images, or require access to high-res images can obtain permission by contacting the Sanctuary Cove International Boat Show Media Office via EMAIL or phone +61 7 5577 6011.
Tethered to the edge of a tranquil harbour and marina, you’ll find the endlessly surprising Marine Village. Drop anchor for the day and discover a delicious selection of cafes, restaurants and bars, plus a delightful range of specialty shops including fashion boutiques, art galleries, a chocolate shop and the Village Theatre. For your convenience, there’s an extensive array of business services available including banking, medical, pharmacy and beauty.dining,
Getting set to launch into its 29th year as the regions premier marine event, the Sanctuary Cove International Boat Show SCIBS has a proud history as one of the leading boat shows in Australia.
Sanctuary Cove originally was the brainchild of Mike Gore who had researched and visited integrated resorts in the United States.
Assembly of the 474 hectare site was completed in 1985 with construction work commencing soon after.
The Ultimate Event was scheduled for January 1988 which heralded the official opening of the development – Sanctuary Cove..
Having four man-made harbours with Sanctuary Cove’s Marine Village comfortably nestled into the mid-area of the northern most Harbour One, the adjoining Sanctuary Cove Marina securely accommodates in excess of 300 vessels.
A village adjoining a marina was the perfect environment for a boat show and as part of the Ultimate Event the first Boat Show was staged at Sanctuary Cove filling the marina with over 250 boats. The first on-water boat show in Queensland.
The success of the Ultimate Event coupled with the expansion of recreational boating across the Australian continent presented a golden opportunity for an annual on-water boat show and soon after the Queensland International Boat Show was scheduled for May 1989.
Halting highway traffic north to Dreamworld and south through Paradise Point to Runaway Bay the boat show was hailed a huge success by industry and visitors resulting in the show becoming a permanent fixture on the Sanctuary Cove events calendar.
In 1992 the branding was changed to Sanctuary Cove International Boating Festival and presented annually under this banner until 1996 when the name changed to Sanctuary Cove International Boat Show.
An added attraction over the festival years was the Celica Billfish Classic supported by Toyota and attracting anglers from world-wide.
In the week prior to the 1999 show it rained constantly, saturating the parking areas and slowing the build and bump-in to snail pace. The show did open on time on Thursday however it was necessary in the evening to have a tractor standing by to assist cars leaving the parking lot.
So badly was the lot cut up that overnight a revised parking strategy was implemented for Friday, on Friday night another strategy for Saturday and Sunday was also instigated to cope with the continuing inclement weather.
As they say in show business “the show must go on”.
During this period of evolution, and to this day, the show supports the marine industry by being a member of, and representation on, various marine organisation boards including Boating Industry Association of Queensland now Marine Queensland, Australian Marine Industry Federation now the Boating Industry Alliance Australia, Australian International Marine Export Group – AIMEX, Super Yacht Base Australia now Superyacht Australia.
Sanctuary Cove International Boat Show became known as the show “where the marine business does business”.
Year by year recreational boating became the dream of many Australians, which accelerated industry growth at around 6% per annum. The Sanctuary Cove International Boat Show expanded exponentially to accommodate the plethora of Australian and imported product appearing to satisfy the dream of many.
2007 was a record year for Sanctuary Cove International Boat Show summed up by the following quotations :
“The beauty of Sanctuary Cove is that internationals can come here and see everything that Australian companies have to offer.” said manager of Export Services Austrade Queensland, Brendan Egan. “We’ve had the largest ever international delegation here, with representatives of 10 Taiwanese yards, who are sourcing Australian products and components. “We’ve also had Malaysian companies, with a need for marinas and services, looking for Australian expertise in this area.”
“I go to shows all over the world and in my opinion this is the best show in the world.” said Riviera CEO Wes Moxey. Riviera, Australia’s largest luxury boat manufacturer, was the number one retailer at show, selling 31 boats valued at $35 million.
The show generated $150 million in boat sales and attracted 53,156 people.
The pinnacle of success came in 2008 with a record 450 boats on water, 600 boats on land, 453 individual exhibitors and a total of 53,700 visitors over four days at that time making it the biggest marine exhibition in the Southern Hemisphere and producing an economic benefit to the Gold Coast and Australia of A$310 million.
Following the financial glitch of 2008 the recreational marine industry in Australia receded and likewise did the boat show mirroring the industry trend.
In 2009 financial conditions held relatively static in Australia and the boat show didn’t suffer too badly except for a noticeable reduction in the number of imported boats.
However on the Wednesday afternoon preceding the Thursday opening a low weather system formed off the east coast and moved over landfall just after lunch in the middle of bump-in.
With winds in excess of 100 kph the temporary structures forming the pavilions began to shake rattle and roll which necessitated the evacuation of the site for the safety of all concerned.
Most of Thursday was taken up with cleaning, finishing the bump-in and preparing for an official opening on Friday morning which produced a clear blue sky and beautiful weather in general over the ensuring weekend.
Visitation held and remarkably exhibitors reported excellent results over the three days of the show.
“Women on Water” was introduced in 2011. A program designed to appeal to the ladies of the boating set where they could hone their seamanship skills as well as socially interact with female industry identities.
Mesmerising Ms Carla De Maria President of Monte Carlo Yachts S.p.A. Italy was the show’s special guest for Women on Water and was a guest speaker that the inaugural ASMEX (Australian Superyacht and Marine Export) Conference held in the Village Theatre.
Carla was also a guest speaker at the Women on Water Luncheon on Friday alongside Sharon Russell and outstanding lady and much respected in the marine industry for her involvement with boat syndication. Sharon had recently been elected at President of Marine Queensland – the first woman in Australia to hold that office in a marine association.
Women on Water continues to be part of the Sanctuary Cove International Boat Show as does ASMEX which has been held at Sanctuary Cove in 2012, 2013 and 2014. ASMEX returns in 2015.
2013 was the show’s 25th Anniversary – who would have thought that from humble beginnings the Sanctuary Cove International Boat Show would chalk up a quarter century of exhibition excellence.
Truly a remarkable feat celebrated, with many exhibitors and business partners who had supported the show every year, at a Bowtie and Boardies Bash at the InterContinental Sanctuary Cove Resort.
Over the years the show has experienced unbelievable support from Government agencies, industry and the public sector.
Sanctuary Cove International Boat Show remains an industry leader attracting local, national, interstate and international exhibitors and visitors who have made the show a “must-do” on the marine marketing, promotional, purchasing and sales calendar.
The boat show continues to mirror industry trends and is again growing exhibitor and visitation numbers producing excellent results for its supporters and business partners.
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